Before anything else: Blog Growth Engine has been rebranded. It’s now AI Income Blueprint — same instructor, same core method, rebuilt around how blogging and AI actually work in 2026. The original BGE is the legacy version.
Most reviews you’ll find still describe the old product. I’m updating this one because I’m a paying student, and because the version I bought is not the version you’d buy today.
Full disclosure: I paid for this course with my own money, and I went through all of it. I used to earn a commission on referrals — that affiliate program no longer exists, so the links below earn me nothing. Make of that what you will; I’d rather tell you than quietly leave an old disclosure up.
What Changed: BGE to AI Income Blueprint
The rename isn’t cosmetic. The old course taught a blogging playbook built for 2020–22 search: publish volume, build authority, rank affiliate roundups.
That playbook got harder. AI overviews took clicks off the table, Google’s updates hit exactly the kind of affiliate content the old method produced, and the economics shifted.
The current version is rebuilt around AI-assisted workflows — roughly 8 phases, around 37 video lessons, a set of AI frameworks, weekly live coaching, and a community of several thousand members. Every video was re-recorded rather than patched.
Why that matters if you’re deciding: a course teaching the pre-AI blogging method in 2026 would be selling you a map to a country that has moved. The rebrand is an admission that the old approach needed rebuilding — and I’d rather buy from someone who rebuilt than someone still selling the 2021 version.
What Does It Cost?
Honestly? The published price has moved around a lot, and I’d be making something up if I quoted you one figure with confidence.
Different sources currently list it anywhere from the mid-$700s to around $1,500 depending on the version, the tier, and whatever promotion is running. The legacy BGE sat above $1,000. The AI Income Blueprint version is generally cheaper than the course I bought.
Check the current price directly rather than trusting any blog post, including this one. Here’s the official page.
What I will say plainly: it is a four-figure-adjacent purchase, not an impulse buy. Treat it like a business expense you have to justify, because that’s what it is.
Is Adam Enfroy Legit?
Yes. That’s the short answer, and I say it as someone who is generally allergic to the course-selling world.
He launched his blog in 2018 after working as an affiliate manager at BigCommerce — which is the detail that actually matters. In that job he watched affiliates earn serious money promoting a single brand, and he saw the mechanics from the merchant’s side. That’s an unusual starting point.
He scaled a blog fast, publishes income reports, and teaches a large audience. He also came from delivering pizzas, which he’s open about.
Where I’d push back: the income-report genre is inherently self-serving. It’s motivating, and I was motivated by it. But someone showing you their revenue is also selling you something. Hold both thoughts at once.
My Actual Results as a Student
This is the part I can speak to with real numbers rather than someone else’s.
Before the course, I’d started a blog back in 2010 called The Southern Investor and assumed people would simply find it. They did not. I’m not certain I even knew the term SEO at the time.
After going through the course:
- Crossed 100,000 monthly pageviews
- Made my first $1,000
- Then my first $5,000
- Then my first $10,000 month
The honest framing: the course didn’t do that. It gave me a method and, more usefully, it rekindled the belief that a blog could be a real business. The work was still work, and it took a long time.
I bought it partly just to support someone whose free content had helped me. That’s a bad reason to buy a course and it happened to work out.
What’s Actually Included
The modules
Phased video training that goes well beyond talking-head overviews — there are long screen-share walkthroughs, including hour-plus sessions on keyword and competitor analysis you can rewatch as often as you need.
The community
Originally a Facebook group, now on Skool, and genuinely one of the better parts. While writing an earlier version of this review I found a student asking whether to go full-time on his blog while living in a van he’d just bought — and twenty-odd people gave him real, considered answers.
Students also trade guest-post opportunities and link to each other, which is a practical benefit nobody advertises up front.
Coaching
Weekly live calls plus the ability to get eyes on your specific site. This didn’t exist when I first bought, which tells you something about how the offer has evolved — it kept getting more generous rather than less.
Who Should Skip It
I’d rather talk you out of this than have you waste the money.
- Course collectors. If you own courses you haven’t finished, buying another one is avoidance, not progress. Go finish those.
- Anyone hoping to skip the work. There is no version of this where you publish a little and win.
- Anyone who’d go into debt for it. Get a job or a hustle first. You don’t need money to make money, but doing this while broke adds pressure that makes people quit.
- Anyone who wants information alone. All of it exists free online — some of it on my own YouTube channel, and I’ve written a free guide to starting a blog.
What you’re actually buying is structure, a network, and belief. In my experience those matter more than the information, which is exactly why the free-information argument misses the point — but also why the course is worthless if you won’t show up.
Should You Buy It?
Buy it if you’ll do the work weekly, you can afford it without strain, and you want a current AI-era method rather than a 2021 playbook.
Don’t buy it if you’re hoping the purchase itself creates momentum. It doesn’t. I’ve watched plenty of people buy in and never open it.
For what it’s worth, I’d buy it again — but I’d be buying the community and the accountability, not the videos.
You can check the current pricing here.
Not Sure Yet? Start Free.
If you’re weighing a four-figure course, it’s worth testing whether you’ll actually do the work before you spend anything.
I send out what I’m actually building — the tools, the AI workflows, and the business ideas I’m testing. It’s free, and it’ll tell you fairly quickly whether this kind of work suits you. New subscribers also get my AI Business Audit.
Not ready? Start with the free masterclass first and see whether the approach suits you before spending anything.
Blog Growth Engine FAQ
Is Blog Growth Engine still available?
It has been rebranded as AI Income Blueprint. Same instructor and same core method, rebuilt around AI-assisted workflows. The original Blog Growth Engine is now the legacy version.
What does it cost?
Published pricing has moved around, with sources currently listing anywhere from the mid-700s to around 1,500 US dollars depending on version and promotion. The legacy Blog Growth Engine sat above 1,000. Check the official page for the current figure rather than trusting any blog post.
Is Adam Enfroy legit or a scam?
Legit. He launched his blog in 2018 after working as an affiliate manager at BigCommerce, scaled it quickly, and teaches a large audience. Worth remembering that income reports are inherently promotional, but the person and the course are real.
Is there a discount?
Pricing is generally consistent across the board rather than negotiable. Promotions do run periodically, so the official page is the place to check.
Will it make my blog profitable?
It gives you a method, a community and coaching. It does not do the work. As a student I crossed 100,000 monthly pageviews and reached my first 10,000 dollar month, but that took sustained effort over a long period.
Why trust this review?
I paid for the course myself and went through all of it. I previously earned a commission on referrals, but that affiliate program no longer exists, so the links here earn me nothing. Both facts are stated up front deliberately.
