Are you running an email newsletter and you want to better understand the ROI of your subscribers?
It doesn’t matter whether you use Mailchimp, Kit, or beehiiv (which is who we use).
Here you go…
Newsletter ROI Calculator: Know Your True Numbers
Why track your numbers?
Having lots of subscribers is great. But knowing if you’re making money is even better. This calculator helps you see the full picture of your newsletter’s success.
What to Watch
Money Coming In
Each newsletter makes money in different ways. You might sell ads, use affiliate links, or promote products. Track how much you make from each email. Then see what that adds up to monthly and yearly.
Cost to Get Subscribers
Growing your list costs money. You pay for ads, tools, and time. The calculator shows how long it takes to earn back what you spend on getting new subscribers.
Who’s Reading and Clicking
Open rates and click rates matter. When more people read and click, you can charge more for ads. Plus, your links will make more money. See exactly how many people engage with each email you send.
Is Your Newsletter Worth It?
The calculator looks at everything that matters:
- How much you make per email
- How often you send
- What you pay for tools
- Cost to get subscribers
- How many people read and click
Put it all together, and you’ll know if your newsletter is really making money.
Make Smart Choices
Use this calculator to answer basic questions:
- How much can you spend to get new subscribers?
- What’s the least you need to make per email?
- Are your tools costing too much?
- What’s each active reader worth?
These answers help you make better choices about your newsletter.
Try It Now
Just put your numbers in the calculator above. Start with the basics like subscriber count and what you make per email. Add your costs too. The calculator will show you what it all means.
Remember: small improvements in any area can make a big difference in your profits. Focus on what matters most for your newsletter.